Hafsa

Business Development Analyst

Worked with consultants and senior management on the development and structuring of a hospitality management company.. Conducted market research, benchmarking, and business intelligence analysis for hotel development projects.. Supported the preparation of strategic investment presentations and reports for the Board of Directors and the Strategy & Investment Committee.. Assisted in evaluating hospitality market opportunities through market and competitive analysis, while coordinating with external consultants and clients on project deliverables and feasibility studies (e.g., Knight Frank).. Created and managed SHB’s monthly newsletter, covering market trends, hotel openings, investment news, and industry developments.. Developed SOPs and quality control processes to support operational excellence across hotel departments.

Junior consultant

Worked on a penetration strategy for the company to target new markets including coming up with new products, digital marketing strategy and financial analysis.. Planned and coordinated conferences, corporate events, and F&B functions across multiple Hilton properties in Dubai.. Managed the full client journey from inquiries and proposals to bookings, BEOs, and event execution.. Supported sales and business development activities, including lead generation, client meetings, and site visits.. Coordinated with operations and banquet teams to ensure smooth event delivery and high guest satisfaction.. Supervised on-site banquet operations during events and functions.

Food & Beverage Trainee

Completed a rotation across all F&B outlets, including restaurants, bars, and room service.. Supported daily restaurant operations such as table setup, guest service, clearing...

Groups, Conferences & Events Trainee

Freelance

Worked directly with the Co-Founder of Wejhat Hospitality, the exclusive representative of Best Western in Morocco, on hospitality feasibility studies, market assessments, and development analyses for hotel projects.