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Rodrigo

Social Media Content Creator with Expertise in Brand Strategy and Digital Campaigns

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São Paulo, São Paulo, Brazil
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Competencies

Content StrategyAdvanced

Designs and implements tailored content plans that align with brand identity and audience engagement goals.

Digital MarketingAdvanced

Creates targeted social media campaigns to boost brand visibility, lead acquisition, and sales growth.

Brand DevelopmentIntermediate

Builds comprehensive brand ecosystems from positioning to visual identity and digital presence.

Visual CommunicationAdvanced

Designs branded assets and marketing materials that emphasize coherence, refinement, and authenticity.

Education

Bachelor
Master

Summary

Rodrigo is a seasoned Social Media Content Creator with extensive experience in developing impactful content strategies, managing digital campaigns, and establishing strong brand identities across luxury and sustainability sectors. Proven success in enhancing brand visibility and engagement through innovative visual and strategic approaches.

Key Achievements

  • Developed and executed content strategies for luxury and sustainable brands, enhancing brand coherence and visual appeal.
  • Led media and digital strategies at Deborah Feuer Agency, resulting in increased sales and lead generation for clients in real estate, wellness, and lifestyle sectors.
  • Founded 352 Agency, creating holistic brand ecosystems that strengthened long-term brand equity through integrated content and paid media campaigns.

Experience

Social Media Content Creator

Freelance

Built and executed content strategies for luxury and sustainability-focused brands, emphasizing coherence, visual refinement, and authenticity.. Designed branded assets and marketing materials using Canva Pro, strengthening consistency across platforms.. Adapted content based on audience behavior, cultural trends, and platform dynamics.. Worked closely with clients to translate intangible brand values into clear, engaging digital expression.

Manager and Media Director

Deborah Feuer Agency

Led media and digital strategy initiatives for clients in real estate, wellness, and lifestyle sectors.. Developed targeted Instagram and Facebook campaigns that supported sales growth, lead acquisition, and brand consolidation.. Provided strategic consulting on content direction, brand voice, and customer journey alignment.. Balanced creative execution with analytical review, ensuring campaigns evolved intelligently over time.

Founder and Brand Director

352 Agency

Design holistic brand ecosystems from positioning and identity to content, campaigns, and digital presence.. Direct social media and paid media strategies with a focus on long-term brand equity, not short-term visibility alone.. Act as a strategic partner to founders and leadership teams, helping align brand expression with business intent and growth cycles.. Oversee creative development, campaign execution, and continuous refinement based on audience response and market signals.

Skills

Content StrategyDigital MarketingBrand DevelopmentVisual Communication
Published on CazVid - Aug 4, 2026
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