Perfil profesional
Experiencia demostrada en Liquid.
Experiencia demostrada en Shopify Admin API.
Experiencia demostrada en HTML/CSS/JS.
Experiencia demostrada en PageFly.
Experiencia demostrada en Meta Ads Manager.
OnebyOne Beauty
Built custom Liquid sections — a cinematic 16:9 carousel with original transition logic, a product hero, and a Routine Picker section — built from scratch on top of the base theme.. Rebuilt product pages: variant-to-image synced gallery, lightbox zoom, and a full Etsy-inspired mobile redesign with a swipeable carousel and fixed CTA bar.. Planned and ran Meta Ads acquisition campaigns in two phases: initial validation (~$100 USD spend, $11.23 cost per result, 24K+ interactions) and scaling (4.11% CTR, 1,691+ reach).. Produced AI-generated creative (Higgsfield/Flux Pro, Dola) for UGC-style ads, with scripts tailored to distinct audience segments.
YourShirtTalks
Defined Etsy SEO strategy (title formulas, tags, keywords) targeting the coastal/vintage aesthetic.. Drove organic traffic using Pinterest as the primary channel and TikTok for brand discovery.. Managed print-on-demand production with Printful, from design through fulfillment.