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Digital Marketing & Social Media Manager with 8+ years in Content & Campaigns
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Competencies
Developed and implemented social media strategies, monitored metrics, and managed crisis responses across platforms.
Produced and directed audiovisual content, including photography, videography, and streaming, for diverse marketing projects.
Designed and evaluated digital marketing strategies, managed paid media, and coordinated with agencies for campaign execution.
Utilized analytics tools to monitor social media and campaign performance, generating reports to inform decision-making.
Directed creative aspects of content and campaigns, ensuring alignment with brand and marketing objectives.
Education
Languages
Summary
Professional with over 8 years in digital marketing, social media management, content creation, and audiovisual production. Skilled in campaign strategy, analytics, and creative direction, with a proven ability to manage diverse marketing projects and deliver measurable results.
Key Achievements
- Directed audiovisual content production and streaming projects at YAGÉ, enhancing multimedia offerings.
- Led digital marketing strategies and CRM initiatives at ChevyPlan, improving campaign performance metrics.
- Managed social media analytics, crisis management, and reporting at Banco Pichincha and YAGÉ to optimize online engagement.
Experience
SOCIAL MEDIA PLANNER
Monitoring, reporting, crisis management, Social metrics, analytics and reports.
SOCIAL MEDIA MANAGER
Monitoring, reporting, crisis management, Social metrics, analytics and reports.
AUDIOVISUAL DIRECTOR
Director of audiovisual production, streaming director., Content creation for Social Media, Product photography and videography., Audiovisual content producer.
DIGITAL MARKETING EXECUTIVE
Digital Marketing and CRM Executive., Evaluation and measurement of campaign performance., Creation of digital strategy., Paid Media Planner coordination with agencies and internal communication.
PAID MEDIA INDEPENDENT CONSULTANT
Digital Marketing consultant for agencies, enterprises and medical professionals., Lead generation, marketing automation, Email marketing and CRM report on results.
DIGITAL MARKETING DIRECTOR
Paid media manager, creative director, and marketing coordinator.