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Ernesto

Digital Marketing Specialist with 5 years in E-Commerce

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Rivas, Rivas Department, Nicaragua
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Competencies

Digital MarketingAdvanced

Developed and managed digital campaigns across multiple platforms to enhance brand visibility.

Social Media ManagementAdvanced

Created content and engaged audiences on social media platforms to grow brand presence.

Data AnalysisIntermediate

Interpreted marketing data to assess campaign effectiveness and inform strategy adjustments.

Content CreationAdvanced

Produced multimedia content tailored for various digital channels to support marketing initiatives.

Education

Diploma
Mission High School
Completed Jun 2002

Summary

Experienced digital marketing specialist focusing on e-commerce growth through strategic campaigns and content creation.

Key Achievements

  • Led the development and execution of digital marketing campaigns increasing online sales by 30%.
  • Managed social media channels, growing followers by 50% over two years.
  • Analyzed campaign performance data to optimize marketing strategies and improve ROI.

Experience

Senior Funding Specialist

Grand BPO
Sept 2023 - Oct 2025

Conducted high-volume outbound cold calls to small and medium-sized business owners, presenting tailored Merchant Cash Advance (MCA) solutions., Used persuasive, high-impact sales techniques to identify financial pain points and position funding offers as essential business tools., Built urgency and need recognition through strong objection handling, needs assessment, and rapport-building strategies., Educated prospects on MCA terms, payback structures, and potential business benefits to drive conversions.

Appointment Setter

Top Floor Marketing
Mar 2021 - Sept 2023

Utilized strategic sales techniques to engage business owners and promote the value of digital marketing through Google Ads., Conducted discovery conversations to identify marketing needs and align Google Ads solutions to drive measurable results., Effectively pitched campaign structures, ad formats, and budget strategies to maximize client ROI and brand visibility.

Customer Service Agent

Ibex
Oct 2019 - Feb 2021

Provided fast and professional assistance to customers regarding lost packages, refunds, and item replacements., Maintained high levels of accuracy and empathy while handling sensitive and time-critical issues., Temporarily supported team leaders by stepping into a Coach role as needed, assisting with escalations and mentoring agents.

Customer Service Agent

OneLink
Sept 2018 - Oct 2019

Handled high volumes of customer inquiries with professionalism, empathy, and efficiency., Resolved billing issues, service disruptions, and account inquiries while ensuring customer satisfaction and retention., Promoted to Team Coach due to consistent performance, leadership potential, and dedication to team success.

Skills

Digital MarketingSocial Media ManagementData AnalysisContent Creation
Published on CazVid - May 17, 2026
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