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Luisa

Sales & Marketing Director with 10+ years in agricultural sector

Contact

Tohoku, Quintana Roo, Mexico
Open to remote
Available on CazVid
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Competencies

Sales StrategyExpert

Designed and implemented sales strategies that supported business growth and market expansion.

Brand ManagementAdvanced

Directed brand identity creation and marketing initiatives to strengthen market presence.

Relationship ManagementAdvanced

Maintained strong relationships with distributors, clients, and local stakeholders to foster loyalty.

Strategic PlanningAdvanced

Developed short- and long-term strategies to align sales and marketing efforts with company objectives.

Operational ManagementIntermediate

Oversaw daily operations and strategic initiatives to ensure efficient execution.

Education

Bachelor’s Degree
National Autonomous University of Mexico (UNAM)
Completed 2017

Languages

SpanishNative
EnglishProficient
FrenchAdvanced
LatinAdvanced

Summary

A dedicated professional with over a decade of experience in developing strategic sales and marketing initiatives within the agricultural industry. Skilled in brand management, stakeholder engagement, and operational oversight, committed to driving sustainable business growth.

Key Achievements

  • Led development and execution of sales and marketing strategies for agricultural products, boosting brand visibility.
  • Managed brand identity and executed initiatives to enhance market positioning.
  • Built and maintained relationships with distributors, retailers, clients, and stakeholders.

Experience

Sales, Marketing and Accounts Director – Creative Direction

Commercializadora FERSERI SA de CV
2022 - Present

Development and execution of short- and long-term sales and marketing strategies for agricultural products and brands., Brand identity management and implementation of marketing initiatives to strengthen market positioning., Relationship management with distributors, retailers, clients, and local...

Founder and Partner

Commercializadora FERSERI SA de CV
2021 - Present

Strategic planning, operational management, and leadership focused on sustainable business growth., Creation and consolidation of commercial alliances and long-term partnerships.

Adjunct Professor

ICA High School
2018 - 2021

Courses taught: World History, Spanish Grammar, Latin Languages and Literature, Mexican Literature, Creative Writing, and Sociology., Design of curricula and teaching materials adapted to students’ academic needs., Continuous assessment and promotion of an inclusive and collaborative learning...

Editor and Copy Editor

Sinestesia Magazine, UNAM
2014 - 2020

Editing and proofreading of academic, critical, and literary texts., Coordination of editorial teams and content production schedules., Development of dissemination and promotion strategies within the academic community.

Writer and Cultural Manager

Los Hedonistas Cansados
2017 - 2020

Publication of poetry and literary texts in journals, anthologies, and digital platforms., Organization of literary events, poetry readings, and interdisciplinary cultural projects.

Skills

Sales StrategyBrand ManagementRelationship ManagementStrategic PlanningOperational Management
Published on CazVid - May 17, 2026
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