Proven SEO expert with extensive experience leading teams, executing AI-optimized campaigns, and achieving top search rankings for diverse clients. Skilled in technical SEO, content strategy, and local SEO with a track record of boosting revenue and retention.
Extensive experience in technical, semantic, and off-page SEO to improve rankings, traffic, and revenue.
Led and mentored SEO teams, standardizing processes and reducing onboarding time effectively.
Utilized AI tools like ChatGPT and Screaming Frog for audits, content optimization, and efficiency gains.
Developed content clusters and topical authority strategies to enhance market share and visibility.
GrowX Digital
Lead 7 SEO specialists across technical, semantic, and off-page workflows for 15+ accounts; reduced new-hire ramp-up time by 30% through targeted mentorship and standardized SOPs.. Defined quarterly SEO roadmaps tied to C-suite OKRs; present monthly data-backed performance to leadership.. Integrated ChatGPT and Gemini for scalable NLP content modeling, entity clustering, and brief generation.. Partnered daily with Dev, UX, and Paid Media teams to embed SEO into site launches and migrations, proactively protecting 100% of client portfolios during core algorithm updates.
S&B IT And Communications
Boosted Client Retention 40% via AI-driven audits (ChatGPT + Screaming Frog), eliminating 15 manual hours/ week.. Increased Local Revenue 20% by optimising 30+ Google Business Profiles (35% ranking lift).. Collaborated with C-suite to align SEO KPIs with business OKRs, securing a 25% budget increase for AI - SEO tool integrations.
S&B IT And Communications
Achieved #1 SERP Ranking for “Minicabs” generating £75K+ revenue for Minicabs Hub.. Scaled Organic Traffic 150% in 6 Months using AI-optimized content clusters (ChatGPT) + predictive keyword targeting (Gemini).. Fixed Core Web Vitals: Reduced LCP by 0.8s → 30% conversion uplift.
Bachelor
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Engineered comprehensive semantic SEO and topical authority campaigns for international clients, structuring product and service entities to capture Knowledge Panels and dominate market share.. Drove local pack visibility and voice-search readiness for global accounts.. Deployed robust semantic clustering and technical overhauls for retail clients, scaling organic transaction volume and resolving deep site architecture issues.
