Industrial Engineer with a hybrid profile combining process analysis and technical skills in Paid Media. Experienced in Google Ads, Meta Ads, and data tracking tools, focusing on ROI and CPA metrics. B2 level English.
Specialized in optimizing PPC campaigns for better performance and ROI across Google and Meta platforms.
Proficient in Google Tag Manager, Facebook Pixel, JavaScript, and SQL to ensure precise data collection for analysis.
Experience in building and maintaining websites using Shopify, WordPress, and Framer to support marketing efforts.
Verified leads, managed high-value customer interactions, and closed sales in hosting and cosmetics markets.
Midgar Digital Garage SAS
Managed and optimized digital campaigns including Google Ads (Search & Display), focusing on keyword optimization and targeting., Managed and optimized Facebook Ads Manager (Meta) advertising campaigns for lead generation, sales, and website traffic., Implemented advanced AdOps setups...
24-7 IntouchCX
Qualified and verified leads through targeted interactions for U.S. and European markets., Managed product demonstrations, successfully closing sales primarily for hosting services., Ensured high customer satisfaction through effective communication and proactive service in English.
Laboratorios Labons
Directed commercial, logistical, and sales activities for a cosmetics business distributed in Colombia., Successfully launched multiple product lines, managing their operational and logistical processes., Built and optimized telemarketing channels, consistently meeting monthly sales targets.
Bachelor’s Degree
Full Stack Developer Bootcamp
Digital Marketing
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Applied data-driven decision making to develop strategies that improve campaign performance and organic visibility.
