What You Will Do: - Lead the product strategy for non-flower inhalable categories such as vape, jarred concentrates, and pre-rolls. - Manage the launch and ongoing management of new product lines and line extensions. - Utilize consumer insights, market research, and industry trends to identify new product opportunities. - Develop and own the product roadmap, communicating effectively with executive staff, board members, and stakeholders. - Create budgets, forecasts, and metrics to ensure effective product development. - Collaborate closely with marketing, R&D, operations, senior management, compliance, and sales teams to ensure seamless execution of product development projects. - Research, vet, and manage third-party manufacturers and vendors to ensure timely and high-quality delivery of premium products. - Continuously seek ways to improve and streamline the product development timeline. - Utilize Project Management Software (such as Asana) to drive execution and meet targeted launch dates. - Conduct competitive market analysis and research to identify emerging trends, consumer preferences, and competitive threats, using insights to inform development strategies and maintain a competitive edge. - Implement a comprehensive reporting framework to measure campaign success against established performance indicators and sales objectives. What We Are Looking For: Authorities for Position: - Lead cross-functional teams to achieve company innovation and category management objectives. - Proactively identify and address challenges or opportunities within the product development framework. - Initiate and drive solutions to refine and enhance product development processes. Professional Qualifications: - Experience in operations and operational issues. - Demonstrated experience managing third-party manufacturers for vape technology or products. - Direct experience with Project Management Software and ability to drive adoption across diverse teams. - Knowledge and expertise in cannabis industry production and processing preferred. - Strong project management abilities, delivering complex projects on time and budget. - Excellent communication and leadership skills to inspire and lead teams. - Understanding of syndicated consumer data and experience using diverse data sources to formulate strategies. - Experience in consumer-driven design, translating consumer need-states into finished products. - Creative and passionate about ideation and new product development. Personal Characteristics: - Strong planning and organizational skills. - Innovative and entrepreneurial mindset, eager to explore new market opportunities. - Highly collaborative, with proven interpersonal skills to drive team success. - Adaptable to market dynamics and organizational changes. - Clear and effective communication skills. - Strong problem-solving and solutions-oriented approach. - Commitment to prioritizing quality in all aspects of work.