FRANCISCO - Community Project Coordinator

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Managed up to 6 simultaneous projects across experiential marketing, corporate events and brand activations, overseeing budgets ranging from COP $30M to $800M while maintaining delivery commitments and quality standards.. Led field teams of up to 15 direct reports and coordinated 12+ vendors per project, aligning logistics, procurement and technical resources from planning through close-out.. Rescued multiple at-risk projects that had been compromised by underpricing at the sales stage, implementing cost controls and operational adjustments to recover profitability without impacting client deliverables.. Acted as the primary operational link between clients, internal teams and suppliers, ensuring full alignment across every project phase and resolving execution challenges in real time.. Tracked project KPIs across all active engagements — budget compliance, milestone tracking and client satisfaction — maintaining full visibility across the project lifecycle without losing the operational detail that matters.

Managed up to 5 simultaneous experiential marketing and corporate event projects for national brands, leading both coordination teams and direct field execution across multiple accounts.. Led the production of "Baila la Calle" for Águila Cerveza at Carnaval de Barranquilla, a large-scale installation featuring an iconic arch with original artwork by Bogotá artist Paulo Licona, executed under compressed timelines, challenging weather conditions and simultaneous multi-venue operations.. Supervised a field team of 7 while concurrently managing VIP box operations at a separate Carnaval venue, maintaining quality and delivery standards across both fronts.. Converted client requirements into executable project plans by aligning suppliers, logistics, technical resources and multidisciplinary teams while protecting budgets and schedules.

Executed large-scale brand activations for clients including Honda Motos, BBC and GAES, leading field operations across multiple simultaneous setups.. Oversaw the installation and operation of a 150m² exhibition stand for Honda Motos at the Bogotá International Auto Show, coordinating assembly, technical resources and on-site execution from setup through dismantling.

Contributed to the production of La Gran Feria de la Capacitación for Sodimac Homecenter, a large-scale B2C event drawing 3,000+ daily attendees, as part of a multidisciplinary production team.. Coordinated simultaneous operations across 20 training rooms and a 20-stand exhibition zone, managing scheduling, logistics and on-site execution across both fronts.

Progressed from Event Coordinator to Junior Producer to Producer in 3 years, building hands-on expertise in project planning, deliverables management, milestone tracking and resource allocation across BTL activations and corporate events at scale.. Supported budget development across all project stages, ensuring financial alignment from conception through delivery.. Produced high-profile events for Bavaria and its brand portfolio including Club Colombia, Águila, Póker and Pony Malta, including La Feria del Millón and BARCU, each drawing 2,000+ daily attendees.. Coordinated national rollout of Pony Fútbol activations across multiple cities, managing logistics, field teams and simultaneous execution at scale.. Produced Club Colombia Picnic series, overseeing end-to-end logistics, vendor coordination and on-site execution for premium brand experience events.