We are seeking a highly motivated and creative Social Media Assistant Director to join our dynamic team in San Marcos, Nicaragua. As a key player in our organization, you will be responsible for enhancing our online presence and driving engagement through effective social media strategies. This position is crucial for bridging our brand and audience in a rapidly evolving digital landscape. You will collaborate with diverse teams to create a meaningful impact and contribute to our company's growth.Key ResponsibilitiesDevelop and implement comprehensive social media strategies to increase brand awareness and engagement.Manage social media platforms including scheduling posts, crafting copy, and creating engaging visuals.Monitor and analyze social media trends, competitor activities, and performance metrics to optimize content strategy.Collaborate with the marketing team to align social media campaigns with overall marketing initiatives.Engage with the online community by responding to comments, messages, and inquiries in a timely manner.Assist in creating and managing social media budgets and resources effectively.Develop training materials and workshops to empower team members in social media best practices.Required and Preferred QualificationsBachelor’s degree in public relations, communications, digital media, broadcast communications, marketing, or advertising.Proven experience in social media management and strategy development.Proficiency with social media platforms and tools (e.g., Hootsuite, Buffer, Sprout Social).Strong writing and communication skills, with a keen eye for detail.Knowledge of analytics tools for measuring campaign effectiveness.2-5 years of relevant work experience in social media or digital marketing.This position offers growth opportunities for individuals who are eager to develop their skills in a supportive environment. We pride ourselves on a company culture that encourages creativity, teamwork, and continuous improvement. Our modern workplace benefits include flexible working arrangements, health and wellness programs, and ongoing professional development initiatives that allow you to expand your skill set within the digital marketing field.You will be part of a collaborative team structure that fosters innovation and creativity, reporting directly to the Director of Marketing. Cross-functional collaboration with the creative team, sales department, and other stakeholders will be fundamental to ensure alignment across all digital channels.