Join Shree Lagan Sarees, a leading name in the fashion industry based in Kanpur, Uttar Pradesh, India. As a full-time Social Media Handler, you will immerse yourself in a vibrant company that specializes in traditional and contemporary saree designs. This role blends creativity with strategic thinking, allowing you to directly impact our brand's online presence and community engagement. By showcasing our exquisite collections and connecting with our audience, you will play a crucial role in elevating our brand image and customer loyalty.Key ResponsibilitiesDevelop and execute creative social media strategies across various platforms, including Instagram, Facebook, and Pinterest.Capture stunning photographs and videos of our saree collections, highlighting intricate details and craftsmanship.Edit and produce engaging content that resonates with our target audience and strengthens community engagement.Monitor, analyze, and report on social media metrics to measure the effectiveness of campaigns and implement improvements.Engage with followers, responding to queries and comments to foster a strong customer community.Stay up-to-date with industry trends and emerging social media tools to ensure our strategies remain fresh and innovative.Collaborate with the marketing team to align social media campaigns with overall branding goals and promotions.Required and preferred qualificationsBachelor's Degree in any field.Proven experience in social media management, with a portfolio showcasing photography and videography skills.Strong communication and copywriting skills to effectively convey brand messages.Proficiency in social media platforms and tools, as well as editing software.A keen eye for fashion trends, community engagement, and storytelling.experience in a similar role preferred.At Shree Lagan Sarees, we promote a dynamic and inclusive company culture where creativity is encouraged, and success is celebrated. You will have the opportunity to grow within our organization, taking on more responsibilities and leading projects that pique your interest. Our modern workplace offers various benefits, including work-life balance, professional development programs, and a collaborative team environment.Our marketing team is structured to foster collaboration, with support from design, sales, and customer service teams. You will report directly to the Marketing Manager, ensuring alignment with broader marketing strategies and initiatives. Cross-functional collaboration is a key part of our success, and you will frequently engage with other departments to execute projects and campaigns effectively.